Subsurface Fishing Lures

A Squid Vibe. Yes, it's a world first!There has never been a lure that can do what the Squidtrex does. The SQUIDTREX uses Pat. Pending technology t...

The Yo-Zuri Mag Darter lure is the perfect addition to any tackle box. With its increasingly realistic looks it is sure to provide you with a great...

The Daiwa Salt Pro Minnow is a versatile, long casting bait designed for a fast, ripping style retrieve that produces an erratic side-to-side swim ...

The VERTREX MAX soft vibe is all about maximum vibration and maximum depth. It has a lifelike action that sinks level and straight, getting down to...

The 3D Inshore Twitch Bait is a slow sinking lipless hard bait with excellent balance for quick starting action around cover. Designed to be fished...

Deep, fast, straight – guaranteed. The DTX Minnow has raised the bar in trolling minnow performance and features the pat. pending Autotune system. ...

The Acme Phoebe Spoon is an American original, a metal spinning lure with a unique hydrodynamic curvature that creates a 3-dimensional illusion. Th...

Styled on the typical deep bellied baitfish that are so prevalent all over the globe. The Madscad has been designed to be effective in all environm...

With a design that replicates slender-bodied baitfish profiles like pilchards, mullet and sardines, the Riptide body shape is highly effective on a...

The first version of this lure became popular in the Cape during the early 80's. This needlefish lure slips through the wind for very long casts. I...

The lure that started it all is still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weight...

The Chatter Lures Side Tracker Spreader Bar is an absolute MUST for any boat, small or large without outriggers. Our custom design allows this spre...

Tsunami Lures Tidal Pro Twitchbait 3" 1/2oz. Hydrodynamic Body Design and Weighted core allows bait to dart erratically to mimic a nervous stressed...

This stubby needlefish lure is great at getting out far. Use when finger mullet and small menhaden are present. Effective on many species from Blue...

A favorite among Montauk Point fisherman. This is an excellent casting lure that should be used when there is a strong rip current. It digs deep in...

Sinking at a consistent rate of one foot per second, the CountDown allows you to easily target specific depths repeatedly. Whether the fish are sus...

The Nomad Design Shikari is a long casting, suspending, shallow diving jerkbait with an internal moving tungsten weight transfer system designed to...

The Chatter Lures Side Tracker Spreader Bar is an absolute MUST for any boat, small or large without outriggers. Our custom design allows this spre...

Yo-Zuri is very excited to announce the introduction of the all-new Hydro Minnow LC. This new minnow-style bait has been designed to cast long dist...

The Chatter Lures Crazy Chatter Chain has become one of the most popular offshore lures on the market, designed specifically with North East canyon...