Fishing Lures | From Soft Plastics to Hard Baits
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Fishing Lures

Fishing Lures

The one thing anglers can never get enough of! At BHO, we carry hundreds of different lures, from soft plastics to hard baits and topwater to subsurface swimmers. Whether you’re looking for a high-end tuna popper or a simple bottom fishing rig, we can point you in the right direction.

  • Tsunami Talkin' Saltwater Poppers

    Original price $8.99 - Original price $11.99
    Original price
    $8.99 - $11.99
    $8.99 - $11.99
    Current price $8.99

    Stripers and blues on top? Reds in skinny water? The Tsunami Talkin' Popper topwater lure is the way to force saltwater game fish to react. When yo...

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  • Gravity Tackle GT Eel Lures

    Original price $9.99 - Original price $13.99
    Original price
    $9.99 - $13.99
    $9.99 - $13.99
    Current price $9.99

    These color shifting baits are made for helping you fine tune your fishing experience. The baits shift colors depending on available light and diff...

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  • Tsunami Swim Shad Paddle Tail Swimbaits

    Original price $5.99 - Original price $9.99
    Original price
    $5.99 - $9.99
    $5.99 - $9.99
    Current price $5.99

    The reflective effect of the Holographic Swim Shad Soft Bait creates flashes of light in the water that attract game fish from all around. In addit...

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  • Drifter Tackle Saltwater Lil' Doc Topwater Lures (7in)

    Original price $23.99 - Original price $24.99
    Original price
    $23.99 - $24.99
    $23.99 - $24.99
    Current price $23.99

    Musky Mania’s 9″ Doc and 7″ Lil’ Doc have been one of the HOTTEST plugs for East Coast Stripers for over 10 years.  For a long time, the unpainted ...

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  • Tsunami Silicone Skirted Glass Minnow Jigs

    Original price $2.99 - Original price $3.49
    Original price
    $2.99 - $3.49
    $2.99 - $3.49
    Current price $2.99

    Tsunami Silicone Skirt Glass Minnow Jigs are perfect for Fluke and Sea Bass teasers. These jigs feature silicone skirts and glow tentacles, bright ...

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  • Nomad Design Madmacs

    Original price $49.99 - Original price $49.99
    Original price
    $49.99
    $49.99 - $49.99
    Current price $49.99

    The Nomad Design Madmacs is the ultimate trolling lure designed for high speed power. With its Autotune towpoint system, you can reach trolling spe...

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  • Drifter Tackle Saltwater Doc Topwater Lures (9 in)

    Original price $24.99 - Original price $25.99
    Original price
    $24.99 - $25.99
    $24.99 - $25.99
    Current price $24.99

    Musky Mania’s 9″ Doc and 7″ Lil’ Doc have been one of the HOTTEST plugs for East Coast Stripers for over 10 years.  For a long time, the unpainted ...

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  • Tsunami Talkin' Popper XD

    Original price $11.99 - Original price $13.99
    Original price
    $11.99 - $13.99
    $11.99 - $13.99
    Current price $11.99

    Floating, top water, Tsunami XD Talkin' Popper Lures deliver popping, skittering, splashing action to draw reactionary strikes from predators. Larg...

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  • Tsunami Hi-Lo Jigging Rigs with Glass Minnow

    Original price $3.99 - Original price $3.99
    Original price
    $3.99
    $3.99 - $3.99
    Current price $3.99

    Tsunami Hi-Lo Glass Minnow Jigging Rigs are excellent for catching fluke. Tsunami has taken their deadly Glass Minnow Jig and rigged it up with 30 ...

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  • Tsunami Round Bend Glass Minnow Jigs

    Original price $2.99 - Original price $2.99
    Original price
    $2.99
    $2.99 - $2.99
    Current price $2.99

    Tsunami Glass Minnows are an excellent jig for fluke fishing, and many other species that eat small baitfish. These lures feature a holographic myl...

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  • 247 Lures Mully Topwater Plug

    Original price $20.95 - Original price $20.95
    Original price
    $20.95
    $20.95 - $20.95
    Current price $20.95

    If you love big spook-style lures and have an addiction to topwater, the 247 Lures Mully is the plug you should be fishing! The 247 Lures Mully is ...

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  • Tsunami Pro Flutter Spoons

    Original price $19.99 - Original price $29.99
    Original price
    $19.99 - $29.99
    $19.99 - $29.99
    Current price $19.99

    Tsunami Pro Flutter Spoons are designed to provide maximum flash and movement for optimal prey imitation. With premium components including stainle...

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  • No Live Bait Needed Paddletail Swimbaits

    Original price $6.99 - Original price $9.99
    Original price
    $6.99 - $9.99
    $6.99 - $9.99
    Current price $6.99

    The 5" paddletail is designed to be one of the most versatile big game saltwater swimbaits you can find.  Most swimbaits offered in this size have ...

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  • Nomad Design Squidtrex Vibe

    Original price $15.99 - Original price $19.99
    Original price
    $15.99 - $19.99
    $15.99 - $19.99
    Current price $15.99

    A Squid Vibe. Yes, it's a world first!There has never been a lure that can do what the Squidtrex does. The SQUIDTREX uses Pat. Pending technology t...

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  • RonZ Original Series Rigged Soft Baits

    Original price $4.99 - Original price $8.99
    Original price
    $4.99 - $8.99
    $4.99 - $8.99
    Current price $4.99

    Not just another weighted soft plastic! The RonZ Original Series baits are a carefully engineered two-piece system designed to provide maximum life...

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  • Gravity Tackle Paddletails

    Original price $6.49 - Original price $9.99
    Original price
    $6.49 - $9.99
    $6.49 - $9.99
    Current price $6.49

    Gobs of 5.25" and 7.75” Paddle Tail baits! A perfect imitation of bunker, herring, mullet, alewife, minnows and so much more, they'll make even the...

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  • Fish Snax Lures Albie Snax (6 Pack)

    Original price $7.99 - Original price $7.99
    Original price
    $7.99
    $7.99 - $7.99
    Current price $7.99

    Albie Snax's are five inch baits effective for False Albacore, Stripers, Bluefish, Redfish and other inshore fish. They come in five different colo...

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  • RonZ Replacement Tails

    Original price $5.99 - Original price $12.00
    Original price
    $5.99 - $12.00
    $5.99 - $12.00
    Current price $5.99

    Often imitated but never duplicated, the carefully designed shape of our RonZ® tails provides maximum life-like wiggle with minimal effort imparted...

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