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Soft Fishing Lures

Soft Fishing Lures

Soft plastics are one of the most versatile tools in any angler's arsenal. At BHO, we carry a wide selection of soft lures covering everything from paddle tails and stick baits to grubs and curly tails. Whether you're working a drop shot for finicky bass or bouncing a bucktail-tipped teaser along the bottom for fluke,

  • Berkley Gulp! Saltwater Grub Scented Artifical Bait

    $7.99 - $8.99
    $7.99 - $8.99
    $7.99 - $8.99
    $7.99

    The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft b...

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  • Berkley Gulp! Alive! Saltwater Grub

    $19.99 - $19.99
    $19.99
    $19.99 - $19.99
    $19.99

    Gulp! Alive! baits are the best alternative to live bait ever produced. The baits are soaked in a powerful attractant to catch more fish. Put the b...

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  • Berkley Gulp! Saltwater Swimming Mullet Scented Artificial Bait

    $7.99 - $7.99
    $7.99
    $7.99 - $7.99
    $7.99

    The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft b...

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  • Berkley Gulp! Alive! Saltwater Swimming Mullet

    $12.99 - $19.99
    $12.99 - $19.99
    $12.99 - $19.99
    $12.99

    Gulp! Alive! baits offer the best alternative to live bait ever produced. The baits are soaked in the powerful attractant to catch more fish. Put t...

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  • Berkley PowerBait Power Nuggets

    $6.49 - $6.49
    $6.49
    $6.49 - $6.49
    $6.49

    Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent an...

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  • Berkley Gulp! Saltwater Sandworm Scented Artificial Bait

    $6.99 - $6.99
    $6.99
    $6.99 - $6.99
    $6.99

    The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft b...

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  • Berkley PowerBait Trout Bait

    $5.99 - $5.99
    $5.99
    $5.99 - $5.99
    $5.99

    Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent an...

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  • Berkley PowerBait Floating Trout Worm

    $6.49 - $6.49
    $6.49
    $6.49 - $6.49
    $6.49

    Berkley PowerBait makes novice anglers good, and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent a...

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  • Berkley Gulp! Peeler Crab

    $7.99 - $7.99
    $7.99
    $7.99 - $7.99
    $7.99

    The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft b...

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  • Sold out

    Berkley PowerBait Natural Scent Trout Bait

    $6.49 - $6.49
    $6.49
    $6.49 - $6.49
    $6.49

    Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent an...

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  • Sold out

    Berkley PowerBait Power Worm

    $5.99 - $5.99
    $5.99
    $5.99 - $5.99
    $5.99

    Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent an...

    View full details

Soft Fishing Lures

Soft plastics are one of the most versatile tools in any angler's arsenal. At BHO, we carry a wide selection of soft lures covering everything from paddle tails and stick baits to grubs and curly tails. Whether you're working a drop shot for finicky bass or bouncing a bucktail-tipped teaser along the bottom for fluke, we've got the colors, sizes, and profiles to match what the fish are looking for.