Rigged on #100 Leader Material 3 Way swivel with speed clips for easy interchange 9″ Shad Tails Dual mustad hooks 11″ x 11″ Lure bag included

Sweep it, Jig it, Bounce it, this straight tail can replace the jig and get a reaction bite from the fish when they are not in a feeding mode! 2 Pa...

All of these lures are tank tested to assure proper performance and strike triggering action. Precise weight balancing designs in all models ensure...

The Chatter Lures Crazy Chatter Chain has become one of the most popular offshore lures on the market, designed specifically with North East canyon...

The Chatter Lures Side Tracker Spreader Bar is an absolute MUST for any boat, small or large without outriggers. Our custom design allows this spre...

Berkley PowerBait makes novice anglers good, and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent a...

The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft b...

36″ Titanium Spreader Bar with 5 drops, 7″ skirted bird mounted in the middle of the bar#200 Momoi Smoke Blue Mono Teaser Lines#250 Momoi Smoke Blu...

The DuraTech® Eel is extremely durable, has the perfect amount of stretch and flexibility, and is naturally buoyant. We designed this soft plastic ...

No Live Bait Needed 5" Lil Mullets are one of the most sought-after soft body swimbaits all over both coasts of Florida. The 5" Lil Mullets are des...

The NLBN Mini Mullet is an ultra-realistic mullet imitator. This bait can skip, wake, dart, spook and jump on demand!This topwater / sub-surface fl...

The Z-Man® Finesse TRD™ (The Real Deal) offers the ideal finesse profile in a ready-to-fish package, eliminating the need to cut up ElaZtech® baits...

For those times when the original Super Fluke isn’t big enough to match big perch or magnum sized gizzard shad, now there’s a version to match mons...

The Harness Jig is designed to interface with the Harness Speed Tail featuring a unique rigging channel for fast and easy rigging. Theharness speed...

The Harness Jig is carefully balanced to ensure a natural drop and retrieve. This jig features our custom 500lb test stainless steel harness that c...

Introducing The 36″ WINGMAN Side Tracker – For years the offshore game has stood still in the sense of innovation and design. The Wingman series o...

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent an...

We spared no expense in designing this gigantic swimbait. The Harness Pro Tail is carefully balanced to ensure a natural drop and retrieve and fe...

19″ Spreader Bar with patented Side Tracker Bird and 2 outside stabilizing 5″ chatter birds.(10) 9″ SOFT HEAD Machine Lures. 3-4-3 + Stinger Design...

Introducing the JoeBaggs Block Island Patriot Fish Swim Baits! At 12.5 inches long, these solid baits are perfect for big bait applications. Availa...

A full-bodied 8” soft jerkbait designed with big fish applications in mind, this forked tail baitfish imitation can be fished top to bottom and wit...

Joe Shute with RonZ Tail #175 Hi Seas Fluorocarbon Diamond Chafe Tube Momoi Crimps (bench crimped) 9/0 Quickrig Koga Hook tipped with 10″ RonZ Tail

19″ Spreader Bar with patented Side Tracker Bird and 2 outside stabilizing 5″ chatter birds.(10) 9″ SOFT HEAD Machine Lures. 3-4-3 + Stinger Design...

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent an...