Developed in the 1950's by Howard Worden, the Worden's® Original Rooster Tail® inline spinner is one of the most productive lures ever invented. Th...

Second only to the news that salmon and steelhead were tearing up tackle in the Great Lakes was the discovery that Little Cleos were the surest way...

Sinking at a consistent rate of one foot per second, the CountDown allows you to easily target specific depths repeatedly. Whether the fish are sus...

Perfectly balanced, the Husky Jerk® can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify t...

Proven time-and-time-again to produce, the Rebel Jumpin' Minnow delivers a strong gliding action that moves across and just below the surface to tr...

Mepps plain treble Aglias in size #0 (1/12 oz.) are perfect for panfish (bluegills or sunfish) and small stream trout. They are very light however ...

Delivering a unique splashing and flashing action, the Yo-Zuri 3DB Series Popper draws bass’ attention towards the surface without a doubt. The Yo-...

Our Northern Forage Series Spinnerbait design is a hidden weight style spinnerbait that best mimics small to medium-sized bait fish. Smaller than y...

Yo-Zuri's 3DR-X Pencil features internationally patented 3D internal prism scale finishes that sends off light in all directions. The pencil is a c...

Designed by legendary angler and TV personality, Larry Dahlberg, the River2Sea Whopper Plopper delivers a sputtering topwater disruption that is be...

The Yo-Zuri 3DB Jerkbait is a suspending lure with an irresistible minnow shape. It is the only jerkbait designed with “Flat Sides,” which make it ...

Premium features like a light wire 17-7 stainless LiveWire™ frame, grooved StabilTrack™ head, custom blades with a jeweler quality finish, and wire...

The Bomber Long A is a legendary slender minnow jerkbait made for twitching for bass and trolling/casting for big walleyes, salmon and other gamefish.

With a slight exaggeration of the unique Rapala "baitfish in distress" swimming action, the Jointed® gets the undivided attention of otherwise disi...

Designed to the exact specifications of angling legend Kevin VanDam. Perfect for shallow water and power fishing. The squarebill design and unique ...

The rusty crawfish is an invasive species introduced to the northeast, which originated from the Ohio River basin. Aggressive in nature, they have ...

The Acme Tackle Company Kastmaster Deluxe Kit 103069 is a must-have for serious fishing enthusiasts. The Acme Tackle Company Kastmaster Fishing Kit...

Yo-Zuri has redesigned and listened to our Prostaff input to produce a smaller, better squarebill crankbait. The Crank 1.5 squarebill is a 1/2oz ba...

The KVD 300 Jerkbait series has the perfect combination of roll, wiggle and flash. The combination of our proprietary weight transfer system for in...

The wobbling-rolling action of the 3DB Crank 1.5 MR hunts fish utilizing the patented 3D Prism Finish and Wave Motion Technology. The large round b...

Bill Lewis introduced rattling sound into fishing lures over 50 years ago. Many will argue that it is one of the best lures ever made. In fact, Out...