Products

Four of Owner's most popular saltwater hooks, in selected sizes, are now available in ringed models. Super strong, welded rings in the eye of each ...

The ultimate split ring for the harshest saltwater environments. Rated at nearly double the strength of the Hyper Wire split rings, these rings are...

Wide gap, micro-barbed, heavy weight, X-strong predator hook for all freshwater, estuary and saltwater applications. 

Partridge SUJ Patriot Ideal Jig Fly Hooks offer anglers, both professional and recreational, advanced sure-hold points for reliable hook setting. P...

The all-new Fathom® II Lever Drag reels take a class-leading reel and raise the bar even more. New models, sizing, features, and optimized billfish...

PENN's International VI series is crafted in the USA from both domestic and international components. Precision machine-finished from aircraft-grad...

The PENN International VI series is designed and manufactured in the USA of domestic and imported components. Precision machined from high-strength...

The PENN® Rival® II Level Wind Fishing Reel is designed to deliver outstanding performance and versatility at an affordable price, making it an exc...

This premium PENN® rod sleeve is the ideal item to help protect your rod during transportation or while in storage! The PENN® branded rod sleeve ut...

The PENN® Warfare® II Level Wind Reel is built for durability and performance, featuring a lightweight yet strong graphite frame and sideplates tha...

The Penn Warfare Level Wind Reels were engineered to be an all around reel that is versatile and of course at a great price. These reels feature a ...

The Ahi USA Live Deception Cedar Plugs bring together traditional craftsmanship and the latest fishing technology to provide unbeatable performance...

The Ahi USA Live Deception Cedar Plugs bring together traditional craftsmanship and the latest fishing technology to provide unbeatable performance...

The Rapala Salt Angler's Straight Fillet Knife 6.5in is a no flex razor sharp blade knives with co-molded handle. It's specifically designed for fi...

This no flex, sturdy razor sharp blade has enough flexibility for tight areas, precision cuts and fine detail. Made by Marttiini with corrosion res...

Sinking at a consistent rate of one foot per second, the CountDown allows you to easily target specific depths repeatedly. Whether the fish are sus...

Keep your hooks at the top of their game with this Rapala® Hook Sharpener. The Hook Sharpener features a fine grit, aluminum oxide stone sharpener ...

Perfectly balanced, the Husky Jerk® can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify t...

With a slight exaggeration of the unique Rapala "baitfish in distress" swimming action, the Jointed® gets the undivided attention of otherwise disi...

The lure that started it all is still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weight...

The X-Rap® is "all about the action." The versatility of the X-Rap allows an angler to impart a number of fish-catching actions in a single retriev...

Designed for extreme casting distances in the most demanding conditions, the X-Rap® Long-Cast is built heavy and tough to target large, aggressive ...

Weighted for long-casts and designed for fast, aggressive retrieves, the X-Rap® Magnum® Stick 17 swims in wide S curves on retrieve. The horizontal...