Stripers and blues on top? Reds in skinny water? The Tsunami Talkin' Popper topwater lure is the way to force saltwater game fish to react. When yo...

Musky Mania’s 9″ Doc and 7″ Lil’ Doc have been one of the HOTTEST plugs for East Coast Stripers for over 10 years. For a long time, the unpainted ...

The Nomad Design Madmacs is the ultimate trolling lure designed for high speed power. With its Autotune towpoint system, you can reach trolling spe...

Musky Mania’s 9″ Doc and 7″ Lil’ Doc have been one of the HOTTEST plugs for East Coast Stripers for over 10 years. For a long time, the unpainted ...

Floating, top water, Tsunami XD Talkin' Popper Lures deliver popping, skittering, splashing action to draw reactionary strikes from predators. Larg...

Designed to be the ultimate popper, the Chug Norris represents maximum action for minimum effort when popping offshore or inshore, combined with a ...

The Yo-Zuri Mag Darter lure is the perfect addition to any tackle box. With its increasingly realistic looks it is sure to provide you with a great...

Salt Pro Minnows lures catch a variety of game fish and have grown amazingly fast in popularity. Versatile, long casting bait designed for a fast, ...

The Daiwa Salt Pro Minnow is a versatile, long casting bait designed for a fast, ripping style retrieve that produces an erratic side-to-side swim ...

The focus in making the Cherry Popper was to make a super durable popper that throws far, does not tumble when worked in rough seas, is not too hea...

Deep, fast, straight – guaranteed. The DTX Minnow has raised the bar in trolling minnow performance and features the pat. pending Autotune system. ...

The 3D Inshore Twitch Bait is a slow sinking lipless hard bait with excellent balance for quick starting action around cover. Designed to be fished...

The first version of this lure became popular in the Cape during the early 80's. This little neck popper lure slips through the wind for very long ...

The X-Walk was designed with topwater strikes in mind. Using a “walk-the-dog” action combined with multiple rattle chambers, this lure will trigger...

Styled on the typical deep bellied baitfish that are so prevalent all over the globe. The Madscad has been designed to be effective in all environm...

Tsunami Platinum Surface Blaster Lures are made from high-impact plastic. They are thru-wired to withstand the strongest fish. Featuring a wide, cu...

The Yo-Zuri Hydro Pencil Lure is a floating lure that is perfect for the walk the dog technique. It covers a variety of inshore fishing application...

The mission in making the Plank WTD (Walk the Dog) Bait was to make a saltwater-intended super durable WTD that throws far, is easy to work in roug...

The Cotton Cordell Pencil Popper is one of the most underrated topwater baits on the market. It's a standard tool for striper fishing and has an ac...

The first version of this lure became popular in the Cape during the early 80's. This needlefish lure slips through the wind for very long casts. I...

Jigging World The Bone Rattle Stickbaits are a classic style spook lure. When these lures are worked properly, it will perform a "walk the dog" act...

With a design that replicates slender-bodied baitfish profiles like pilchards, mullet and sardines, the Riptide body shape is highly effective on a...

Charter Grade Surface Eraser: These simple, effective surface plugs are designed for ultra-durable, long-range, trophy surface action. These versat...

Tsunami Lures Tidal Pro Twitchbait 3" 1/2oz. Hydrodynamic Body Design and Weighted core allows bait to dart erratically to mimic a nervous stressed...