Daiwa Saltiga SK Jigs utilize a unique Japanese Slow Jigging design, with an incredible fall and action that entice predatory gamefish to react and...

*Note: The design of these jigs have changed. S&S recently changed their production, and these jigs no longer have the feather attached as pict...

Musky Mania’s 9″ Doc and 7″ Lil’ Doc have been one of the HOTTEST plugs for East Coast Stripers for over 10 years. For a long time, the unpainted ...

S&S Pro Rockhopper Bucktail Jigs feature a bullet shaped head tied tied with a perfect amount of bucktail, a sharp fixed Mustad hook, and two p...

The Nomad Design Madmacs is the ultimate trolling lure designed for high speed power. With its Autotune towpoint system, you can reach trolling spe...

The 5" paddletail is designed to be one of the most versatile big game saltwater swimbaits you can find. Most swimbaits offered in this size have ...

Octopi Glow Jigs from S&S Bucktails are made in the USA with high-quality materials. These jigs feature glow paint that is dipped a total of 5 ...

Musky Mania’s 9″ Doc and 7″ Lil’ Doc have been one of the HOTTEST plugs for East Coast Stripers for over 10 years. For a long time, the unpainted ...

The Streaker is designed to be worked faster. The longer and slimmer profile sinks faster, making it ideal for deeper water or areas of increased w...

The Big Game HD is the flagship of the RonZ® line. This size and series is will be your favorite for targeting large tuna and other big game specie...

The EPOXY JIG™ Lure features a vivid scale finish core surrounded by a double thick translucent coat for excellent durability and natural refractio...

Not just another weighted soft plastic! The RonZ Original Series baits are a carefully engineered two-piece system designed to provide maximum life...

The S&S Raging Rattler bucktail is truly unique as it is one of the only products on the market today with an internal rattle.  Available in si...

Often imitated but never duplicated, the carefully designed shape of our RonZ® tails provides maximum life-like wiggle with minimal effort imparted...

If you love big spook-style lures and have an addiction to topwater, the 247 Lures Mully is the plug you should be fishing! The 247 Lures Mully is ...

A Squid Vibe. Yes, it's a world first!There has never been a lure that can do what the Squidtrex does. The SQUIDTREX uses Pat. Pending technology t...

Captain Cory's Tuna Jig—a product made by anglers, for anglers! We get the investment behind Tuna Fishing, whether it's chartering a boat or runnin...

Designed to be the ultimate popper, the Chug Norris represents maximum action for minimum effort when popping offshore or inshore, combined with a ...

Jigging World Power Ball Version 2 Jigs are one of the most sought after and effective round ball jig heads out today. With a custom long shark, ul...

The Yo-Zuri Mag Darter lure is the perfect addition to any tackle box. With its increasingly realistic looks it is sure to provide you with a great...

The EPOXY JIG™ Lure features a vivid scale finish core surrounded by a double thick translucent coat for excellent durability and natural refractio...

Salt Pro Minnows lures catch a variety of game fish and have grown amazingly fast in popularity. Versatile, long casting bait designed for a fast, ...

The Daiwa Salt Pro Minnow is a versatile, long casting bait designed for a fast, ripping style retrieve that produces an erratic side-to-side swim ...

The VERTREX MAX soft vibe is all about maximum vibration and maximum depth. It has a lifelike action that sinks level and straight, getting down to...