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All Fishing Lures

All Fishing Lures

The one thing anglers can never get enough of! At BHO, we carry hundreds of different lures, from soft plastics to hard baits and topwater to subsurface swimmers. Whether you’re looking for a high-end tuna popper or a simple bottom fishing rig, we can point you in the right direction.

  • Only a Few Left

    Strategic Angler Naia 100

    $44.99 - $44.99
    $44.99
    $44.99 - $44.99
    $44.99

    The Strategic Angler Naia transcends the traditional design of a stickbait and a fast sinking jig. The omission of the belly loop creates a rhythmi...

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  • Only a Few Left

    Strategic Angler Proteus 80

    $39.99 - $39.99
    $39.99
    $39.99 - $39.99
    $39.99

    The Strategic Angler Proteus 80 is a perfect profile for replicating smaller baitfish, while maintaining a good weight for casting distance. This n...

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  • Strategic Angler Naia 130

    $74.99 - $74.99
    $74.99
    $74.99 - $74.99
    $74.99

    Natural springs are some of the clearest and purest water sources on earth. Naia was born based on this premise, a clear lure that best embodies it...

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All Fishing Lures

The one thing anglers can never get enough of! At BHO, we carry hundreds of different lures, from soft plastics to hard baits and topwater to subsurface swimmers. Whether you’re looking for a high-end tuna popper or a simple bottom fishing rig, we can point you in the right direction.